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CIMA Managing Finance in a Digital World Sample Questions:

1. Barry has heard that the government is planning to tighten environmental regulations. He doesn't like the sound of this, as even though some businesses won't be affected that much, he will have to end up paying a lot more to run his business.
Which of the following options would be most effective in preventing the government from imposing such regulation?
Select ALL that apply.

A) Make a large donation to the party in power in the hope that they'll abandon their plans to impose new regulation.
B) Tell a member of the governing party that he has some unscrupulous information about the party that he'll leak to the press if they go ahead with their plans to impose new regulation.
C) Try and set up meetings with high-ranking members of the government to persuade them to not impose the new regulation.
D) Make a large donation to the the main opposition party in the hope they'll put pressure on the governing party to not impose the new regulation.

2. You work for a pharmaceutical company and during any one year cames out a range of different activities and projects. Which of the following sets of activities can be said to be connecting influence to impact?

A) Recommending that a low cost local supplier should be used
B) Conducting market research on different suppliers and costs
C) Analysing data re supplier locations and costs
D) Analysing the supply chain of a range of vaccines currently produced

3. A financial training company is reviewing its current HR policy in relation to the ongoing training required by all professionally qualified employees. Part of this process will also help to identify individuals suitable for promotion in the near future.
Which element of the HR cycle is described above?

A) Maintenance
B) Acquisition
C) Separation
D) Development

4. Tom owns a guitar shop, called Jones's Guitars. In attempt to drum up business, he's decided to launch a guerilla marketing campaign.
Which of the following is the correct example of Tom using guerilla marketing?

A) Encouraging all his staff to try to build a rapport with the customers.
B) Launching a social media campaign called #GetDownTo]ones's
C) Placing an empty guitar rack outside his shop with a sign saying, "Free air guitar - one per person."
D) Spending a lot of money on decorating the shop and playing the most famous guitar-based songs.
E) Encouraging customers to try one of the store's brand new guitars.

5. XYT company is planning to update its IT and have asked the finance function to assist by establishing suitable key performance indicators (KP1). Which of the following is an example of a suitable KPI for strategic activities'?

A) IT utilisation
B) IT function as an 'enabling' factor in the market place
C) IT spend per employee
D) Ticket response rates for IT issues sent to IT support

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